The latest commercial from supermarket chain has customers calling the shots. The marketing department supplied only the vaguest scenario, ¡°something falls.¡± The rest of the who, what, where and when of? the ¡±¡± were put to an online poll. Participants choose the person and the location from a multiple choice list that brings to mind a Japan-specific version of who-dunnit board game Clue.
An Yahoo News article from the choices given, including: ¡°A female shell diver is at a ramen shop having an argument when her zipper falls.¡± Voters, however, were far more earnest in the message they sent the company. ¡°Supermarket¡± got the most votes for the ¡°where¡± and ¡°prices¡± was one of the top choices for what they wanted to see fall.
With voting now over, the crowd-sourced commercial is set to air Sept. 15. (Spoiler alert: The winning scenario sees a psychic at the supermarket engaging in a suspicious transaction, when a mysterious lever falls.)
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