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August 14, 2026
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PIKACHU
COMMENTARY
/
Japan
Aug 4, 2026
In Japan, Odysseus is scared of tiny, cute Chiikawa
Chiikawa is a phenomenon in Japan, with its character appearing on various products, and partnering with the brand is an instant way to increase revenue
COMMENTARY
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World
Mar 20, 2026
Chinese AI videos used to look fake. Now they look like money.
In China, AI video is doing something else that once looked unlikely: making money.
LIFE
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Lifestyle
Jun 19, 2023
Pokemon fan events level up Yokohama¡¯s 2023 world championships
Japan will finally host the iconic franchise¡¯s premier esports competition ¡ª alongside a slate of stage shows, musical performances and Pikachu parades.
LIFE
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Food & Drink
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DESSERT WATCH
Dec 1, 2018
Gotta catch ¡®em all: Mister Donut¡¯s launches two Pokemon-themed donuts
Mister Donut is offering two special Pokemon-themed creations, a banana-chocolate-flavored Pikachu and a strawberry white chocolate one shaped like a red-and-white Pokeball.
JAPAN
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Media
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Japan Pulse
Nov 17, 2018
Live-action Pokemon trailer reaffirms Pikachu¡¯s enduring popularity
Ever since the original release of the ¡°Pokemon¡± games for the Nintendo Game Boy back in 1996, the series¡¯ central character ¡ª the electric, yellow rodent Pikachu ¡ª has found a permanent place in the world¡¯s pop-culture zeitgeist. Pikachu has since shown up everywhere, including on countless...
COMMUNITY
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Voices
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OVERHEARD
Sep 29, 2018
Scared silly
¡®Do you think birds would really be scared of a scarecrow that looks like Pikachu?¡¯
LIFE
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Digital
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ON: TECH
Jun 24, 2018
Facing an era of digital education
The International Tokyo Toy Show is often a good place to spot new gadgets and this year was no exception. On: Tech takes a look at a couple of toys showcased at the trade show this month, and some ideas of how technology can help educate children.
LIFE
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Digital
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ON: GAMES
Mar 25, 2018
Follow-ups that outdo originals
Fukuoka-based game-maker Level-5 has released ¡®Ni no Kuni II: Revenant Kingdom,¡¯ which looks just as beautiful as the original 2011 PS3 fantasy game.
COMMUNITY
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Voices
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OVERHEARD
Aug 13, 2016
Ahead of the game
Have you seen Pikachu yet?
JAPAN
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EXPLAINER
Aug 1, 2016
¡®Pokemon Go¡¯ a hit 20 years after franchise debuts
¡°Pokemon Go,¡± the GPS-crossover game for smartphones, has been an instant hit all over the world, particularly in Japan.
LIFE
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Digital
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ON: GAMES
Mar 26, 2016
New releases with a fighting spirit
¡®Pokemon¡¯ fights harder
LIFE
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Digital
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ON: GAMES
Feb 27, 2016
Pikachu finds his voice
Pikachu finds his voice
LIFE
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Digital
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ON: GAMES
Nov 25, 2013
Âé¶¹´«Ã½ favorite games go for all formats, while the merchandise pops up everywhere
Calling all ¡®Dragon Quest VIII¡¯ fans
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