Spotify has begun rolling out a system to identify songs created by artificial intelligence using a new ¡°AI Persona¡± label.
The world¡¯s largest music streaming service said it wants customers to know which songs were created by real artists and which ones were created artificially. The company won¡¯t recommend songs labeled ¡°AI Persona¡± in suggested playlists unless the subscriber specifically chooses to receive them.?
The company began allowing artists to identify their creations as AI-generated on Aug. 11, with the labels expected to appear on artist profiles starting in mid-September.?
Users will be able to flag songs they think are AI-generated. Artists who believe their songs are mislabeled as AI will have a chance to appeal.?
¡°Listeners have been clear in telling us that they don¡¯t like seeing an artist profile that seems human, only to find out that the persona is AI-generated,¡± the company said in announcing the initiative on Aug. 11.?
The music industry has been wrestling with the new technology, which allows musical novices to create professional-sounding songs in seconds. Last year, a fake band called the Velvet Sundown sparked a debate about transparency, when streams of the group¡¯s music took off and the creators even distributed AI-generated photos of the imaginary musicians.
Spotify has been rolling out a suite of AI-related products, including AI Credits, which allows artists to identify how they used AI in their work.?
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