The roar of engines fills the night air in China¡¯s Chongqing city as tourists awkwardly clamber onto gleaming motorbikes and cling to muscular drivers to star in personalized videos.

Teams of sellers hawk their filming services to passersby, many of whom have been drawn to the city and its cyberpunk image by motorbiking videos on social media shot against the neon-lit nightscape.

¡°I flew from Shanghai to Chongqing this morning, and the first priority is this shoot,¡± 30-year-old Liu Changqing said, dressed in one of the heavy motorcycle jackets rented to customers, despite the sweltering heat.